Join in the Big Hoot Hemel art trail

Promotional image with QR code for the Big Hoot art trail in Hemel Hempstead between 10 February and 19 April 2022

The Big Hoot Hemel is a free, fun, family-friendly art trail brought to you by us and the Hemel Hempstead Business Improvement District (Hemel BID).

This exciting trail will see 12 individually designed Big Hoot owls placed around Hemel Hempstead town centre, Old Town, Gadebridge Park and the Water Gardens for everyone to see and enjoy.

Each Owl has been designed by a professional artist and has a story to tell. Go on a voyage of discovery through the town’s streets and open spaces and discover something new about where you live.

The trail can be followed using the LoyalFree app - which can be downloaded free of charge from the App Store or Google Play. Just follow the trail and scan the QR code at each location.

Alternatively, a trail map can be downloaded from the Enjoy Dacorum or Hemel Hempstead BID websites or collected from the Customer Services desk in Marlowes Shopping Centre.

The trail will be running from 10 February to 19 April 2022. Take a look at the Hemel BID website for February half term activities, which will also be Owl themed.

The trail has been funded through the Welcome Back Fund - a European Regional Development Fund (ERDF) - and Hemel Business Improvement District.

James Doe, Strategic Director of Place at Dacorum Borough Council, said: “We are pleased to be able to use these ERDF funds for this event, and we are delighted to be able to support this exciting initiative. We hope that both residents and visitors enjoy the Big Hoot Hemel Hempstead, and all that the town centre has to offer.”

Phil Walker, Chair of Hemel Hempstead BID, said: “It is really exciting to be welcoming a Wild in Art Trail to Hemel Hempstead and a first for the area. We are delighted to be supporting The Big Hoot Hemel Hempstead and we are sure that it will have a real impact on our local economy, attracting more people to the town.”

Charlie Langhorne, Managing Director and Co-founder of Wild in Art, said: “We're delighted to be able to bring another one of our popular Big Hoot trails to the local area. We can’t wait for visitors to discover the magic of the trail and to bring colour and conversation to Hemel Hempstead. We hope you enjoy the Owls!"

To find out more visit Enjoy Dacorum or Hemel Hempstead BID.