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Visual merchandising competition

Are you looking your best yet?

woman window shopping

Are you doing enough to welcome customers and maximise sales? Or could you go beyond making your shop simply ‘look nice’ and really sell your goods or services?

Visual merchandising is the art of making your products look great - making the customers’ shopping experience exciting and increasing their desire to buy and then return.

We’ve asked top London visual merchandising expert Sarah Manning to cast an eye over selected local retailers around the borough during Dacorum Business Week.

She’ll share with you the techniques required to create a fantastic look for your shop and produce professional window displays for upcoming promotions or seasons.

Win an on-site consultation

For your chance to win an on-site visual merchandising consultation with Sarah for your business, please email pennie.rayner@dacorum.gov.uk with:

  • 200 words explaining how you would benefit from Sarah's expert consultation
  • a photograph of your current window display
  • the name of your business and contact details

Sarah Manning: visual merchandising expert

Sarah Manning visual merchandising expert

Sarah has 20 years’ experience working in the visual merchandising industry, for luxury brands including Harrods, Selfridges, Harvey Nichols and Marks and Spencer.

She runs visual merchandising courses, working with retailers and independent clients to improve the customers' shopping experience and boost sales.

She also lectures for the University of the Arts London and the London College of Fashion and Central Saint Martins. She also holds a postgraduate certificate in Learning and Teaching.